On March 24, 2025, the Daily News Network released “Buzzworthy Businesses with Michael Penney of Michael J. Penney,” a short interview of about six minutes.
About the show
The episode description explains the format:
Each week on Buzzworthy Businesses, our host, John Visser, talks to business leaders doing great things in the community.
Buzzworthy Businesses episode description
The show is one of several short business programs on The Buzz, from the Daily News Network.
A new company name
The title is worth a second look. Michael was introduced as “Michael Penney of Michael J. Penney.” In earlier interviews he was introduced through 5 Paragraph or Cigars and Sea Stories. In this one, the company was his own name.
That reflects how his work had changed. By 2025 the 5 Paragraph Business Plan, his speaking and his writing all sat under one brand, with michaeljpenney.com as the hub. A business show that profiles companies listed him by that brand.
Why it mattered then
A six-minute segment is the opposite of a long-form podcast. Many of his earlier appearances ran an hour or more, and one Rumble livestream ran five. Here there was only time for the main points: who he is, what his company does, and why it matters to the business owners watching.
For a planning method built on briefing a mission clearly and quickly, the short format was a fitting test.
For viewers meeting him for the first time, the segment title left out his background. His service record: eight-plus years in Marine Corps infantry and three combat tours: two to Ramadi, Iraq, with 3rd Battalion, 7th Marines (2005-06 and 2007), and one to Kajaki and Sangin, Afghanistan, with 1st Battalion, 5th Marines in 2011, where he led a section of advisors. Between those tours he served at Quantico as a weapons instructor. He left the Corps as a Sergeant with an honorable discharge.
Today michaeljpenney.com is the hub for his books, his speaking and the 5 Paragraph system.
A little over a year after this interview, on July 4, 2026, he published DOMINATE: The Special Operations Way To Win In Business, built on the same 5 Paragraph framework.
Where to find it
The interview is on YouTube above. The Buzz also published it on its own site.
This post is part of the From the Archive series, which collects Michael’s past media appearances in one place. See the full media archive.
Work with Michael
Marine veteran, TEDx speaker and author of the 5 Paragraph Business Plan. Bring him to your stage, wear the gear, or catch him live.